Office:
Global
Client:
eBay
Campaign:
The Place for Fashion
Vintage. Luxe. Gorpcore. If you love fashion, eBay helps you find it.
Bringing the wow factor to connect with a new generation.
eBay is the original marketplace for resale fashion. We told stories of discovery, whether it was that rare pair of sneakers, your dream handbag, or completely reinventing your wardrobe, through the lens of the tools and product features that help you find them.
We encouraged exploration — with a simple search and that feeling of the find.
We tapped into our real community of sellers, showed people the tricks, how to sell their current fits to find their new loves, and ensure each of your finds are the real deal. And of course, we celebrated the way looking for one treasure might score you another.
And took the campaign from OLV and CTV to streaming audio, digital, social and OOH, proving that, for those in the know, eBay is THE place to shop for fashion.
